Nestlé Nescafé: The Hello Experiment

Do we really know our reactions in front of a stranger? Now we can find out more thanks to The Hello Experiment Nescafé, a social experiment filming with hidden cameras, the behavior of people who are in contact with strangers.

Advertising Agency:Publicis, Milan, Italy
Creative Directors:Bruno Bertelli, Cristiana Boccassini
Creative Supervisors:Paolo Bartalucci, Alessandro Candito
Art Director:Sophian Bouadjera
Copywriter:Lucas Bouneou
Planner:Guglielmo Pezzino, Bruno Tecci
Director:Francois Nemeta
Dp:Vincent Doignon
Editor:Fabrizio Squeo
Music:Jean-Étienne Maillard
Account Director:Barbara Pusca, Claudia Brambilla
Account Executive:Filippo D’Andrea, Elena Pozzi
Agency Producers:Luana Strafile, Federica Manera
Executive Producer Akita off:Davide Rizzi
Producer Akita off:Franziska Stubenruss

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