Yes, You Can Quit Quit Smoking. Get Healthier

Quit Smoking. Get Healthier. Every two weeks the lungs on the billboard would be repainted to grow steadily healthier, as if the person had quit smoking. It’s a simple, yet compelling visual to catch people’s eye and remind them that when you quit smoking, your lungs get healthier.

Advertising Agency: EnviroMedia, Austin, TX, USA
Creative Director: Doug Irving
Art Director: Chris Carlberg
Copywriter: Justin Prichard