New York Rescue Mission: Have the Homeless Become Invisible?

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In this social experiment, unsuspecting people walked by relatives pretending to be homeless. Would they notice their family members? Or have the homeless become invisible?

Advertising Agency:Silver & Partners, New York, USA
Chief Creative Officer:Eric Silver
Creative Director:Howard Finkelstein
Producer:Joel Jeffords, Ian Blain
Interactive ACD:Justin Pedone
Business Director:Cristina Costantino
Production Company:Smuggler
Director:Jun Diaz
Executive Producer:Patrick Milling Smith, Brian Carmody, Allison Kunzman, Nancy Finn, Vicky Ferraro
Director Of Photography:Mike Berlucchi
Editing:Now Corporation
Editor:Jesse Reisner
Assistant Editor:Jessica Farmer
Audio House:Sound Lounge
Mixer:Tom Jucarone
Composer:Joel Simon


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